Marcus Alderete once drove a delivery van full of glass bottles into a Sonoma County tasting room with four minutes to spare on the appointment. That kind of window doesn’t leave room for a broken case or a late arrival — both cost money, and only one of them is your fault.
After six years learning that lesson on wine-distribution routes, he noticed most moving crews pick one problem to solve and ignore the other: some rush and chip a dresser, others go slow enough to blow past the appointment window entirely. Marcus figured a route could be planned tightly enough that neither had to happen.
Starting Fast Masters in 2012
He put his own money into trucks rather than renting equipment job by job, hired movers onto payroll rather than working the phones for day labor, and set a single non-negotiable: customers see a number in writing before a box gets touched. He still shows up personally for the harder jobs, and his cell rings straight through on weekends.
Why a delivery route and a moving job aren’t that different
A wine order due at a tasting room by a set time forces a driver to map out traffic, parking, and load order before leaving the warehouse. Fast Masters crews plan Sonoma County jobs the identical way, whether the destination is a gravel drive or a loading dock downtown.
Fast Masters Moving today
- Started2012
- OwnerMarcus Alderete
- Trucks8, all company-owned
- How we quoteOne number, signed up front
What actually changes when you hire us
| Hiring Fast Masters | Hiring a subcontracted outfit |
|---|---|
| Your estimator’s crew is the crew that shows up | Job gets reassigned to whoever’s available that day |
| Gate codes and HOA rules confirmed days ahead | Access problems surface the morning of your move |
| Crew already knows Sonoma County’s back roads | Navigation runs entirely on a phone app |
| Registered California carrier, documentation on file | Hired labor with no paper trail behind it |
The state recognizes Fast Masters as a household goods carrier, and our insurance paperwork is available on request — there’s no broker standing between you and the crew doing the work. Curious who else is on the roster? Check the team page, browse what neighbors said on reviews, or just get in touch.